About this Project
Abstract
This research project aims at investigating the possibility of employing Urie Bronfenbrenner’s bioecological model (1977, 1979) for the holistic analysis of gaming addiction and the development of a prevention programme in the context of burgeoning esports culture, supported by the massive promotion of e-entertainment and e-gaming entrepreneurs and the influence of a newly-evolved community of Key-Opinion Leaders (KOL).Output from the project, which will include best practices, toolboxes and assessment protocols, will be available to researchers, practitioners and the general public to promote the culture necessary for the prevention of gaming addiction in the context of a burgeoning e-sports phenomenon in Hong Kong.
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